Anti-Health Forces
I was reading The Great Good Place to Justina tonight as she worked on her puppets, and when I got to the part about restaurants trying to increase profit margins on every little thing (for example, pushing dessert wines instead of after-dinner coffee), it reminded her of this story. Apparently, Coca-Cola once ran a campaign to help restaurants combat “the water problem”–that is, the tendency of some people to prefer drinking unprofitable plain tap water rather than high-margin branded sugar water. More recently, the Sugar Association (!) has been trying to put the squeeze on the World Health Organization for advising people to watch their consumption of sugar-enhanced foods.